Johan Goldsmith
Senior Account Executive
Johan has over nine years experience within the market research industry. In 2010 she completed the MRS Diploma and is now a full member of the MRS. Johan joined UKFS in March 2011 as Senior Account Executive, managing one of the largest accounts within UKFS.
In her spare time she enjoys seeing her nephew and when she’s not at the gym enjoys the odd glass of wine or two with family and friends!
Favourite Film
Overboard
Favourite Book
Currently, any of Martina Cole’s books.
Favourite Holiday Destination
Orlando, Florida, but anywhere hot would suit me!
If I didn't work in market research I would be...
A Photographer
Interesting Fact
Johan’s name is pronounced Joanne, but is made up from letters from her parents’ names…John and Ann!
Proudest Achievment
Regularly giving blood!
Sue Sugars
Quality & Resource Executive
Sue has worked in market research since 1990 and for the last 13 years has been with UKFS. She has 3 children and 3 grandchildren, some of whom live abroad which enables her to have fantastic holidays in New Zealand. Sue is involved in a local charity which keeps her very busy, but she still finds time to take part in quizzes, which she loves, and trips to the theatre.
Favourite Film
Too many to mention, but love the musicals
Favourite Book
Anything by James Patterson, Harlan Coban & Jeffrey Archer
Favourite Holiday Destination
New Zealand.
If I didn't work in market research I would be...
Retired and sitting on a lovely warm beach with a Pimms in my hand & Gerard Butler at my side.
Interesting Fact
I am currently being treated for an addiction to Marks and Spencers!
Proudest Achievment
Bringing up 3 children, who in return have given me 3 lovely grandchildren.
Gus Bishop
Resource Team
Gus likes to see himself as a supremely gifted allrounder! He previously worked in litigation and corporate training/entertainment for 4 years, combining this with playing professional level paintball. His current hobbies include sailing, watching motorsport, writing and occasionally fishing.
Favourite Film
Many but if I had to pick one, Heat.
Favourite Book
Sports biographies and modern warfare history. Not a great fan of fiction.
Favourite Holiday Destination
France, Cornwall, anywhere by the sea but Blackpool and Clacton.
If I didn't work in market research I would be...
Winning Le Mans
Interesting Fact
Scraping the barrel...the college that I went to at London University has since closed down. I presume that is not connected to my attendance, but you never know..?
Proudest Achievment
Surviving in life so far; learning the difference between good/bad whisky or beer. It took a lot of practice.
Thea Selwyn
Project Manager
After studying Marketing and HR at University, Thea joined UKFS in 2004. As project manager Thea oversees both Project teams advising her colleagues of best practice methods for day to day project management, ensuring quality and efficiency is maintained to the highest standard whilst liaising with new and existing clients.
Favourite Film
Dirty Dancing
Favourite Book
“Shantaram” Gregory David Roberts
Favourite Holiday Destination
Thailand
If I didn't work in market research I would be...
A Florist
Interesting Fact
I have a double jointed Left Thumb!
Proudest Achievment
Giving up Chocolate for Lent
Jeanette Macdonald
Head of UKFS
Jeanette joined UKFS in January 1999 from Millward Brown. Her many years in market research have been spent within the area of data collection undertaking various roles until becoming Head of UKFS in March 2010.
Jeanette became a Full Member of the MRS in December 2010.
Favourite Film
Life of Brian
Favourite Book
Run Baby Run
Favourite Holiday Destination
Florida
If I didn't work in market research I would be...
A PA
Interesting Fact
Currently learning to tap dance
Proudest Achievment
Having a home birth on New Year’s Day
Jo Andrew
Project Executive
Jo is the creative one in the office. When she’s not sketching or painting she is clicking away with her camera. After studying within the Art field she has written and illustrated two Children’s books which she is now attempting to get published. Before joining UKFS she spent some time volunteering in Central and South America, working in a school and getting involved with Conservation work. In her spare time she loves seeing her two nieces and nephew or enjoying a Gin and Tonic with friends and her boyfriend.
Favourite Film
Baz Luhrmann’s ‘Romeo and Juliet’
Favourite Book
Alice in Wonderland
Favourite Holiday Destination
Would love to visit Easter Island
If I didn't work in market research I would be...
A Photographer
Interesting Fact
Once did some filming for some E4 promo adverts
Proudest Achievment
Writing and illustrating two Children’s books
Kayleigh Middleton
Project Executive
Kayleigh joined UKFS as a Project Executive in March 2010 after graduating from Coventry University in November 2008 with a BA Hons in Media Production. Throughout her study, Kayleigh produced numerous short films and other projects, from a zombie film in the Yorkshire Dales to a 15 minute Marvel comic inspired short shot on location in New York City. Kayleigh now enjoys applying the project management strategies learnt throughout her study to her day-to-day management on a wide variety of different research studies at UKFS. She has a penchant for shoes, sunglasses and perfume, enjoys holidaying in very hot and sunny places and relaxing with a good book!
Favourite Film
Amelie
Favourite Book
The Time Travellers Wife by Audrey Niffenegger
Favourite Holiday Destination
Either New York or the Greek Islands
If I didn't work in market research I would be...
A Wedding Planner!
Interesting Fact
I hi-fived a killer whale whilst on holiday in Canada
Proudest Achievment
Somehow managing to pass my driving test
Elspeth Morgan
Costing Executive
Elspeth has worked in the market research industry for over 20 years starting her career as an interviewer with Millward Brown before moving on to team supervisor, CAPI trainer and then project manager. Elspeth joined UKFS as a Costing Executive in 2010 and really enjoys the team atmosphere at UKFS.
Favourite Book
Lord of the rings as I’ve read it many times
Favourite Pastime
Horses, ponies and springer spaniels – there’s never a dull moment and they keep me fit!
Favourite Holiday Destination
Cyprus, particularly the old part of Pathos
If I didn't work in market research I would be...
Riding / driving for the disabled. Definitely working with animals
Interesting Fact
Have met and competed against Prince Phillip in Pony Pairs Driving
Proudest Achievment
My family and what they have become
Paul West
Resource & Data Services Manager
Paul joined UKFS in March 2008 having previously worked in Data Processing at Millward Brown (a.k.a. UKFS Training Centre). He still enjoys playing football, but as seems to be the fashion nowadays, he is no longer available for England duty. As a member of a local amateur drama group, Paul acts in many plays and pantomimes, often as the Dame, and so is perhaps more comfortable wearing a dress than he really should be.
Favourite Film
Brazil
Favourite Book
The CAMRA Good Beer Guide
Favourite Holiday Destination
France
If I didn't work in market research I would be...
A Forensic Scientist
Interesting Fact
At weekends I murder people
Proudest Achievment
Parachute jumping
Sam Stephenson
Costing Executive
Sam has over 10 years’ experience of costings and project management for UKFS. There are not many products we haven’t researched in that time!
When not producing costs Sam is a busy Mum to two growing boys.
Favourite Film
Love Honour and Obey
Favourite Book
I Know Why The Caged Bird Sings
Favourite Holiday Destination
Greek Islands
If I didn't work in market research I would be...
A Sports Journalist
Interesting Fact
Won The Guardian Young Political Write Award during Sixth Form College
Proudest Achievment
Mummy to two fab boys
Yvonne Vice
Senior Project Executive
After completing 3 years at College, Yvonne worked for BMRB in Birmingham for several years before moving to Millward Brown. After 20 years at Millward Brown she joined UKFS in 2010. Much of her spare time is spent keeping up with her large family and attempting to keep an old car sufficiently roadworthy for jaunts around the UK and Europe.
Favourite Film
Life of Brian
Favourite Book
Alex Zanardi – My Story
Favourite Holiday Destination
South Africa
If I didn't work in market research I would be...
Volunteering abroad
Interesting Fact
Represented Warwick on the TV programme ‘It’s a Knockout’
Proudest Achievment
Getting to 50 years of age in good health
Ciara Turner
Project Executive
Ciara joined UKFS in January 2010 as a Project Executive. Having spent her university years studying Media at the University of Portsmouth, she then chose to spend the next 2 years living between the south coast and the Greek isles. Sun & sea aren’t all that float her boat as she migrated back to Warwickshire to reconnect with her roots. An avid fan of all things ‘pretty’, Ciara can often be found in the shoe or bag department of many a shop.
Favourite Film
Leon
Favourite Food
Anything Mediterranean
Favourite Holiday Destination
Greece / Anywhere hot with a beach, good food & a bit of local culture
If I didn't work in market research I would be...
An Interior Designer
Interesting Fact
I was once on Blue Peter
Proudest Achievment
Passing my PADI open water course
Becky Lindsay
Project Executive
Becky started at UKFS in June 2008 as a Project Executive. She has worked in Market Research for 5 years, beginning her Market Research career at a Global Market Research Company within a Client Service department working with a variety of brands before moving to UKFS to get more hands on with managing all aspects of fieldwork projects. When Becky isn’t working she can be found browsing all things pretty and beauty related!
Favourite Film
Beauty and the Beast
Favourite Book
Anything by Cecelia Ahern
Favourite Holiday Destination
Watergate Bay, Cornwall
If I didn't work in market research I would be...
A beauty salon owner
Interesting Fact
I am a qualified Beauty Therapist
Proudest Achievment
Passing my driving test



